:root{
  --azul:#2E7CF6; --roxo:#8B5CF6; --tinta:#0F172A; --bg:#F8FAFC; --card:#fff;
  --muted:#5B6472; --line:#E5E9F0; --grad:linear-gradient(120deg,#2E7CF6,#8B5CF6);
  --shadow:0 10px 30px rgba(15,23,42,.08);
}
[data-theme="dark"]{
  --tinta:#F1F5F9; --bg:#0B1020; --card:#121a2e; --muted:#9AA6BC; --line:#22304d;
  --shadow:0 10px 30px rgba(0,0,0,.35);
}
@media (prefers-color-scheme:dark){:root:not([data-theme="light"]){
  --tinta:#F1F5F9; --bg:#0B1020; --card:#121a2e; --muted:#9AA6BC; --line:#22304d;
  --shadow:0 10px 30px rgba(0,0,0,.35);
}}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:Inter,"Segoe UI",system-ui,sans-serif;color:var(--tinta);
  background:var(--bg);line-height:1.6;-webkit-font-smoothing:antialiased}
h1,h2,h3,.brand-name{font-family:Poppins,"Segoe UI",sans-serif}
a{color:inherit;text-decoration:none}
img,svg{max-width:100%}
.grad{background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.skip{position:absolute;left:-999px}.skip:focus{left:12px;top:12px;background:var(--card);padding:8px;z-index:99}

/* nav */
.nav{position:sticky;top:0;z-index:50;display:flex;justify-content:space-between;align-items:center;
  padding:14px clamp(16px,5vw,56px);background:color-mix(in srgb,var(--bg) 82%,transparent);
  backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.brand{display:flex;align-items:center;gap:10px}
.brand-mark{width:38px;height:38px}
.brand-name{font-weight:800;font-size:20px}
.brand-name span{color:var(--muted);font-weight:600}
.menu{display:flex;align-items:center;gap:22px}
.menu a{color:var(--muted);font-weight:500;font-size:15px}
.menu a:hover{color:var(--tinta)}
.theme{background:none;border:1px solid var(--line);border-radius:10px;width:36px;height:36px;cursor:pointer;color:var(--tinta);font-size:16px}

/* buttons */
.btn{display:inline-block;background:var(--grad);color:#fff;font-weight:600;padding:13px 22px;
  border-radius:12px;border:none;cursor:pointer;box-shadow:var(--shadow);transition:transform .15s,filter .15s;font-size:15px}
.btn:hover{transform:translateY(-2px);filter:brightness(1.05)}
.btn-sm{padding:9px 16px;font-size:14px}
.btn-lg{padding:16px 28px;font-size:17px;width:100%}
.btn-ghost{background:transparent;color:var(--tinta);border:1.5px solid var(--line);box-shadow:none}
.btn-wpp{background:#25D366;margin-top:14px}

/* hero */
.hero{display:grid;grid-template-columns:1.2fr .8fr;gap:40px;align-items:center;
  padding:clamp(40px,7vw,90px) clamp(16px,5vw,56px)}
.pill{display:inline-block;background:color-mix(in srgb,var(--azul) 12%,transparent);
  color:var(--azul);font-weight:600;font-size:14px;padding:7px 14px;border-radius:999px;margin-bottom:18px}
.hero h1{font-size:clamp(34px,6vw,60px);line-height:1.05;margin:.1em 0 .3em;font-weight:800}
.lead{font-size:clamp(16px,2vw,20px);color:var(--muted);max-width:36ch}
.cta-row{display:flex;gap:14px;flex-wrap:wrap;margin:26px 0 18px}
.trust{list-style:none;padding:0;margin:0;display:flex;gap:18px;flex-wrap:wrap;color:var(--muted);font-size:14px}
.micro{color:var(--muted);font-size:13px;margin:0 0 18px}
.quote{margin:0}
.quote blockquote{margin:0 0 14px;font-size:16px;line-height:1.6;color:var(--tinta)}
.quote figcaption{color:var(--azul);font-weight:600;font-size:14px}
.hero-face svg{width:100%;max-width:340px;margin:0 auto;display:block;filter:drop-shadow(var(--shadow));animation:bob 4s ease-in-out infinite}
@keyframes bob{50%{transform:translateY(-12px)}}
@media (prefers-reduced-motion:reduce){.hero-face svg{animation:none}}

/* sections */
.section{padding:clamp(48px,7vw,90px) clamp(16px,5vw,56px);max-width:1180px;margin:0 auto}
.section.alt{background:var(--card);max-width:none;border-block:1px solid var(--line)}
.section.alt>*{max-width:1180px;margin-inline:auto}
.title{font-size:clamp(26px,4vw,40px);text-align:center;margin:0 0 8px}
.sub{text-align:center;color:var(--muted);max-width:52ch;margin:0 auto 40px}

/* cards grid */
.grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));gap:20px}
.card{background:var(--card);border:1px solid var(--line);border-radius:18px;padding:26px;box-shadow:var(--shadow);transition:transform .18s,border-color .18s}
.card:hover{transform:translateY(-4px);border-color:var(--azul)}
.card .ic{font-size:30px;margin-bottom:8px}
.card h3{margin:.2em 0 .3em;font-size:20px}
.card p{color:var(--muted);margin:0}
.link{color:var(--azul);font-weight:600}
.tags-list{list-style:none;padding:0;margin:12px 0 16px;display:flex;flex-wrap:wrap;gap:8px}
.tags-list li{font-size:12px;color:var(--muted);background:var(--bg);border:1px solid var(--line);padding:4px 10px;border-radius:999px}
.table-wrap{display:grid;gap:28px;max-width:960px;margin:0 auto}
.ptable{width:100%;border-collapse:collapse;background:var(--card);border:1px solid var(--line);border-radius:16px;overflow:hidden}
.ptable caption{text-align:left;font-family:Poppins;font-weight:700;font-size:18px;padding:16px 18px 0;color:var(--tinta)}
.ptable th,.ptable td{text-align:left;padding:12px 18px;border-bottom:1px solid var(--line);font-size:15px;vertical-align:top}
.ptable thead th{color:var(--muted);font-weight:600;font-size:13px;text-transform:uppercase;letter-spacing:.4px}
.ptable td:nth-child(3){font-weight:700;color:var(--azul);white-space:nowrap}
.ptable tbody tr:last-child td,.ptable tr:last-child td{border-bottom:none}
.pnote{max-width:960px;margin:32px auto 0}
.pnote h3{margin:0 0 8px}.pnote p{color:var(--muted);margin:0}
@media(max-width:640px){.ptable,.ptable thead,.ptable tbody,.ptable th,.ptable td,.ptable tr{display:block}
  .ptable thead{display:none}.ptable td{border:none;padding:4px 16px}
  .ptable tr{border-bottom:1px solid var(--line);padding:10px 0}
  .ptable td:nth-child(3){color:var(--azul)}}

/* steps */
.steps{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:20px;counter-reset:s}
.steps li{background:var(--card);border:1px solid var(--line);border-radius:18px;padding:24px;position:relative}
.steps span{display:grid;place-items:center;width:40px;height:40px;border-radius:12px;background:var(--grad);color:#fff;font-weight:700;font-family:Poppins;margin-bottom:12px}
.steps h3{margin:.2em 0}
.steps p{color:var(--muted);margin:0}

/* pricing */
.price .plan{display:flex;flex-direction:column}
.plan .price-tag{color:var(--muted);margin:6px 0 14px}
.plan .price-tag b{color:var(--tinta);font-size:26px;font-family:Poppins}
.plan ul{list-style:none;padding:0;margin:0 0 20px;flex:1}
.plan li{padding:7px 0;border-bottom:1px dashed var(--line);color:var(--muted)}
.plan.featured{border:2px solid var(--azul);position:relative}
.plan .tag{position:absolute;top:-12px;right:20px;background:var(--grad);color:#fff;font-size:12px;font-weight:700;padding:4px 12px;border-radius:999px}

/* faq */
.faq{max-width:760px;margin:0 auto;display:grid;gap:12px}
.faq details{background:var(--card);border:1px solid var(--line);border-radius:14px;padding:6px 20px}
.faq summary{cursor:pointer;font-weight:600;padding:14px 0;list-style:none}
.faq summary::after{content:"+";float:right;color:var(--azul);font-weight:800}
.faq details[open] summary::after{content:"–"}
.faq p{color:var(--muted);margin:0 0 14px}

/* form */
.cta-final{text-align:center}
.form{max-width:640px;margin:0 auto;text-align:left}
.form label{display:block;font-weight:600;font-size:14px;margin-bottom:14px}
.form .row{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.form input,.form textarea{width:100%;margin-top:6px;padding:12px 14px;border:1.5px solid var(--line);
  border-radius:12px;background:var(--bg);color:var(--tinta);font:inherit}
.form input:focus,.form textarea:focus{outline:none;border-color:var(--azul)}
.form-hint{text-align:center;color:var(--muted);font-size:14px}

/* footer */
.foot{background:var(--card);border-top:1px solid var(--line);padding:48px clamp(16px,5vw,56px) 24px}
.foot-in{max-width:1180px;margin:0 auto;display:flex;justify-content:space-between;gap:30px;flex-wrap:wrap}
.foot-brand{font-size:22px}
.foot p{color:var(--muted);max-width:34ch}
.foot-links{display:flex;gap:18px;flex-wrap:wrap}
.foot-links a{color:var(--muted)}
.copy{text-align:center;color:var(--muted);font-size:13px;margin-top:30px}

@media(max-width:820px){
  .hero{grid-template-columns:1fr}.hero-face{order:-1;max-width:220px;margin:0 auto}
  .menu a:not(.btn){display:none}.form .row{grid-template-columns:1fr}
}

/* blog */
.post{max-width:760px;margin:0 auto}
.post-meta{color:var(--muted);font-size:14px;margin-bottom:10px}
.post-title{font-size:clamp(28px,4vw,42px);line-height:1.1;margin:.2em 0 .6em}
.post h2{font-size:26px;margin:1.4em 0 .3em}
.post h3{font-size:20px;margin:1.1em 0 .2em;color:var(--azul)}
.post p{margin:.6em 0;color:var(--tinta)}
.post ul{margin:.6em 0 .6em 1.1em;color:var(--tinta)}
.post li{margin:.3em 0}

/* leia também */
.related{max-width:760px;margin:48px auto 0}
.related h2{font-size:22px;margin:0 0 16px}

/* breadcrumbs */
.crumbs{font-size:13px;color:var(--muted);margin-bottom:10px;display:flex;gap:8px;flex-wrap:wrap;align-items:center}
.crumbs a{color:var(--azul)}
.crumbs .crumb-cur{color:var(--muted)}
.crumbs span{opacity:.6}

/* wordmark íD */
.brand-name{font-size:22px}
.hero-wm{font-family:Poppins,sans-serif;font-weight:800;font-size:clamp(120px,20vw,220px);line-height:1;letter-spacing:-6px;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent;text-align:center;
  filter:drop-shadow(var(--shadow));animation:bob 4s ease-in-out infinite}
@media (prefers-reduced-motion:reduce){.hero-wm{animation:none}}

/* botão WhatsApp flutuante (vendas) */
.wpp-float{position:fixed;right:18px;bottom:18px;z-index:60;background:#25D366;color:#fff;
  width:60px;height:60px;border-radius:50%;display:grid;place-items:center;font-size:30px;
  box-shadow:0 8px 24px rgba(0,0,0,.28);text-decoration:none;transition:transform .15s}
.wpp-float:hover{transform:scale(1.08)}
.wpp-float span{position:absolute;right:70px;background:#111;color:#fff;font:600 13px Inter,sans-serif;
  white-space:nowrap;padding:8px 12px;border-radius:10px;opacity:0;pointer-events:none;transition:opacity .2s}
.wpp-float:hover span{opacity:1}
@media(max-width:600px){.wpp-float span{display:none}}
